Polypromote
Publer

Publer

Schedule, analyze and grow across every social channel

86/100Scoresocial media

Price

$5/mo

Used by

250K+ users

Model

freemium

Best for

Indie social teams

Quick Verdict — Score: 86/100

Publer is the best value in social scheduling for indie builders — a generous free plan, pay-per-account pricing that stays cheap, and AI captions built in. You give up a true engagement inbox and deep analytics on lower tiers, but for the money it's hard to beat.

Who Is This For

Solo founders, content creators and lean agencies managing a handful of social accounts who want cheap, flexible scheduling across Instagram, TikTok, LinkedIn, X, Facebook, Pinterest, YouTube, Threads and more — plus AI-assisted captions, bulk scheduling and content recycling without paying enterprise prices.

Who Is This NOT For

Large brands and enterprise social teams that need deep social listening, a full unified engagement/DM inbox, and advanced cross-network analytics as table stakes. Publer's inbox and analytics are lighter than Hootsuite or Sprout Social, and per-account add-ons make very large account counts less economical.

Pros

  • +Very affordable pay-per-account model — a Professional account starts at $5/mo and scales in small increments
  • +Generous free plan: 3 social accounts and scheduling with no time limit
  • +Broad platform coverage including newer networks (TikTok, Threads, Bluesky, YouTube, Google Business, Mastodon)
  • +Built-in AI Assist for GPT-4 caption writing and DALL-E image generation inside the workflow
  • +Bulk scheduling (CSV up to 500 posts), content recycling and unlimited workspaces on paid plans

—Cons

  • -Analytics and insights are gated to the Business tier and above
  • -No full unified social inbox / DM engagement hub like Hootsuite or Sprout
  • -Per-account and per-member add-ons can add up quickly for large account counts
  • -X/Twitter accounts are excluded from the free plan (require a paid tier)
  • -No native social listening or competitor monitoring

Key Features

Multi-platform scheduling: Plan and auto-publish posts across Instagram, Facebook, TikTok, LinkedIn, X, Pinterest, YouTube, Threads, Google Business Profile and more from one calendar.
AI Assist: Generate captions with GPT-4 and create images with DALL-E 3 directly inside the composer.
Bulk scheduling: Queue posts en masse, including CSV imports of up to 500 posts, to fill your calendar in minutes.
Content recycling: Automatically repurpose and re-share your top-performing evergreen posts to keep engagement up.
Workspaces: Separate clients or brands into unlimited workspaces (paid plans) each with its own accounts and members.
Analytics & insights: Track performance and audience metrics per account and network (Business tier and above).
Link in Bio: Build a shoppable bio landing page to drive clicks and sales from Instagram and other profiles.
Approval workflows & team management: Add members, assign roles and route posts through client approval before publishing.

Pricing Breakdown

  • Free — $0: 3 social accounts (excludes X/Twitter), 10 pending scheduled posts per account, 25 saved drafts, 24-hour post history, no analytics
  • Professional — from $5/mo for 1 social account (0 members); +$4/mo per extra account, +$2/mo per member; unlimited scheduling, all networks, eternal post history, 7-day free trial
  • Business — from $10/mo for 1 social account (0 members); +$7/mo per extra account, +$3/mo per member; full feature access incl. analytics, team & client tools, 14-day free trial
  • Enterprise — Custom / contact sales; higher volume discounts for large numbers of accounts

Starting Price

$5/mo

Pricing Model

freemium

Free Tier

Yes

Quick Setup Guide

  1. Sign up for a free Publer account with email or a social login
  2. Create a workspace and connect your social accounts (Instagram, TikTok, LinkedIn, X, Facebook, etc.)
  3. Compose a post or use AI Assist to draft captions and generate images
  4. Use the calendar or bulk/CSV import to schedule and set recurring or recycled posts
  5. Invite team members and set approval workflows if collaborating with clients
  6. Upgrade to Professional or Business when you need more accounts, unlimited scheduling or analytics

Bottom Line

Publer is one of the best-value social media schedulers for indie makers and small teams. Its pay-per-account pricing keeps costs low, the free plan is unusually generous, and platform coverage spans nearly every network that matters including newer ones. The trade-offs are lighter analytics (Business tier only) and the absence of a true engagement inbox, so heavy community managers may outgrow it — but for scheduling, AI captions and multi-brand workflows on a budget, it's an easy recommendation.

What Users Say

Genuine reviews from public platforms. Each linked to its source. How our reviews work →

G

Gary Mason (@masonga)

via Product Hunt
Source

Publer stuck... the API let me build a tool that schedules my entire month in one sitting.

K

Kalpna Thakur (@kalpna_foyer)

via Product Hunt
Source

Best social media scheduler in the market. Better than Hootsuite & Buffer.

N

Nishi Sood (@nishi_sood)

via Product Hunt
Source

Far more intuitive to use, offers more features and platforms than competitors.

Alternatives to Publer

Buffer

83/100$6/mo

The best-known lightweight scheduler; cleaner onboarding and a strong free plan, but priced per channel which can cost more than Publer at scale.

SocialBee

85/100$29/mo

Category-based scheduling and content recycling aimed at solopreneurs and small agencies; richer content organization but pricier entry point.

Ready to try Publer?

Starting from $5/mo

Try Publer Now