Revealbot
Performance marketing automated across Meta, Google, TikTok, and Snapchat.
Price
$49/mo
Used by
15,000+ clients
Model
paid
Best for
Performance marketers
Quick Verdict — Score: 85/100
A mature, powerful ad-automation platform that pays for itself at real spend levels, but its ad-spend-based pricing and rule-building learning curve make it overkill for small budgets.
Who Is This For
Growth teams, media buyers, and agencies running meaningful monthly ad spend (roughly $10K+) across Meta, Google, TikTok, or Snapchat who want automated rules, bulk launching, and cross-account reporting in one place.
Who Is This NOT For
Solo founders or small businesses with modest ad budgets who can rely on the ad platforms' free native automation rules, and anyone wanting a permanent free tool.
Pros
- +Powerful automated rules and strategies that manage bids, budgets, and scaling around the clock
- +Manages Meta, Google, TikTok, and Snapchat ads from a single dashboard
- +Transparent pricing scaled to managed ad spend, with a big annual discount (12 months for the price of 10)
- +Support team is repeatedly praised in user reviews for being fast and genuinely helpful
- +Official Meta (Facebook) Marketing Partner with bulk launching and detailed reporting
—Cons
- -Pricing scales with managed ad spend, so it gets expensive as budgets grow
- -The rule-building interface has a steep learning curve and takes time to master
- -Automation is reactive by design - a rule only fires after a condition is already met
- -Creative analysis in Explorer covers Meta and TikTok only, not Google or Snapchat
- -No permanent free plan - only a 14-day trial
- -Hard to justify below roughly $20K/month in ad spend versus free native platform rules
Key Features
Pricing Breakdown
- Essential - $49/mo (about $41/mo billed annually), manage up to $10K/mo in ad spend, overages apply above the limit; core toolset (post boosting, reports, activity page, Slack & email support)
- Pro - $99/mo (about $82.50/mo billed annually), manage up to $10K/mo in ad spend with no overages; adds the full automation suite (automated rules, Explorer, Launcher, audience tools, custom metrics, extra integrations) + live-chat support
- Enterprise - custom / contact sales, no ad-spend limits or overages, plus onboarding and premium support
Starting Price
$49/mo
Pricing Model
paid
Free Tier
No
Quick Setup Guide
- Start the 14-day free trial and connect your ad accounts (Meta, Google, TikTok, or Snapchat)
- Pick a plan based on your total monthly ad spend across connected accounts
- Build automated rules or apply prebuilt strategies to manage budgets and bids
- Use Launcher to create and batch-launch ads from templates
- Set up automated reports and custom metrics to track performance
- Connect integrations like Slack and Google Sheets for alerts and data export
Bottom Line
Revealbot (now rebranded as Bïrch) is one of the most capable ad-automation platforms available, with strong cross-platform rules, bulk launching, and reporting. Because the full automation suite lives on the Pro tier and pricing is tied to managed ad spend, it delivers clear value for teams spending at scale but is hard to justify for small budgets that free native rules already cover.
What Users Say
Genuine reviews from public platforms. Each linked to its source. How our reviews work →
This tool actually saved me money as it cut underperforming ads before I normally would.
The options and parameters for creating conditional rules make for creative, automatic campaign management.
We didn't like the fact that you couldn't choose the right times to enter the ad auctions.
Alternatives to Revealbot
Madgicx
AI-driven Meta and Google ad optimization and automation platform, a close head-to-head alternative for performance marketers.
AdCreative.ai
AI ad-creative generation tool focused on producing conversion-optimized ad images and copy rather than campaign automation.
Ready to try Revealbot?
Starting from $49/mo