Tailwind
Pinterest and Instagram scheduling, made easy
Price
Free / $17.99/mo
Used by
1M+ brands www.tailwindapp.com
Model
freemium
Best for
Pinterest marketing
Quick Verdict — Score: 79/100
The go-to visual scheduler for Pinterest and Instagram, now with AI post generation, though its account limits and narrower platform coverage cap its appeal for multi-channel teams.
Who Is This For
Bloggers, e-commerce sellers and creators focused on Pinterest and Instagram growth.
Who Is This NOT For
Teams needing broad multi-network coverage (LinkedIn, X, TikTok) or many connected accounts.
Pros
- +Best-in-class Pinterest scheduling and optimization
- +AI pin and copy generation (SmartPin, Ghostwriter)
- +Free forever plan to test the platform
- +Canva and e-commerce integrations
—Cons
- -Limited to a few platforms, Pinterest/Instagram/Facebook focused
- -Low connected-account limits even on paid tiers
- -Credit-based system can constrain heavy users
- -Advertised prices are discounted from higher list rates
Key Features
Pricing Breakdown
- Free Forever: ($0): 5 credits, 5 posts/mo, 1 account, basic analytics
- Pro: ($17.99/mo): 150 credits, 150 posts/mo, 1 account, advanced analytics
- Advanced: ($29.99/mo): 300 credits, 300 posts/mo, 2 accounts, unlimited designs, 2 users
- Max: ($49.99/mo): 1000 credits, unlimited posts, 3 accounts, 5 users
Starting Price
Free / $17.99/mo
Pricing Model
freemium
Free Tier
Yes
Quick Setup Guide
- Sign up for the free Tailwind plan.
- Connect your Pinterest and Instagram accounts.
- Use SmartPin or Canva to create visual content.
- Schedule posts with the smart calendar.
- Review analytics to refine posting times.
- Upgrade to a paid tier for more posts and credits.
Bottom Line
For Pinterest-first and Instagram creators, Tailwind remains the specialist scheduler of choice, but its narrow platform scope and tight account limits make it a poor fit for broad multi-channel management.
What Users Say
Genuine reviews from public platforms. Each linked to its source. How our reviews work →
The ability to schedule pins and loop them to be rescheduled throughout the year is unmatched. However, the pin designer feature frequently produced errors, requiring users to restart their work.
You can simply put it on autopilot so you can constantly have Pinterest content, and the Communities feature is great for connecting with other Pinterest users.
Very small number of failed posts (like three in a few years), with easy scheduling, good customization options, and reasonable annual pricing under $150 for small business use.
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