All Playbooks
scalingadvanced
Add Paid Without Burning Cash
Start small, kill losers fast. Run your first paid campaigns with AdCreative.ai + PostHog measurement. Start with $100.
3 weeks
Intermediate
1
Week 1: Creative Production
Generate 10 ad variants with AdCreative.ai
🛠AdCreative.aiSet up PostHog funnel: ad source → landing → signup
🛠PostHog
2
Week 2: Test with $100
Launch Meta with $100 across 5 ad sets, 5 days minimum
Kill bottom 3 ad sets, double top 2
3
Week 3: Scale or Pivot
If CPA < LTV: 2x budget. If not: pivot creative or platform.
Document your playbook: best creative, audience, CPA, LTV