GetResponse

GetResponse

Convert customers with AI email, automation and SMS

84/100Scoreemail marketing

Price

$19/mo

Used by

350,000+ businesses

Model

freemium

Best for

SMB marketers

Quick Verdict — Score: 84/100

A genuinely all-in-one marketing suite that packs email, automation, landing pages and webinars under one login, with strong deliverability and a real free plan. It is broad rather than best-in-class, and costs climb fast as your list grows.

Who Is This For

Ecommerce stores and small-to-medium businesses that want more than a newsletter tool — people who will actually use the automation workflows, sales funnels, landing pages, and webinars bundled in. Indie makers who prefer one consolidated bill over stitching together separate email, page-builder, and webinar apps.

Who Is This NOT For

Pure newsletter writers and creators monetizing an audience will get a more focused, creator-native experience from beehiiv or Kit. Budget-conscious solo builders should note pricing scales with contact count and the best automation/funnel features sit on higher tiers, so a lean sender may overpay for modules they never touch.

Pros

  • +True all-in-one: email, marketing automation, SMS, landing pages, sales funnels and webinars in a single platform
  • +Permanent free plan (500 contacts, 2,500 emails/month) plus a 14-day trial of premium features
  • +Strong reported deliverability (99% across 160+ countries) and 24/7 support
  • +AI content generators and send-time optimization built into the editor
  • +150+ integrations to connect ecommerce and CRM stacks

Cons

  • -Pricing rises quickly as your contact list grows beyond the base 1,000
  • -Best automation, funnels and cart recovery are gated to the Marketer tier and above
  • -Tagging and list management can feel clunky compared to tag-native tools like Kit
  • -Being broad means individual modules (webinars, website builder) trail dedicated specialists
  • -Creator/monetization features require the pricier Creator plan

Key Features

Email marketing: Drag-and-drop editor with AI-assisted content, send-time optimization and unlimited sends on paid plans.
Marketing automation: Visual workflow builder for welcome sequences, abandoned-cart recovery and re-engagement journeys.
Landing pages & popups: AI-assisted landing page builder plus signup forms and popups to capture leads.
Sales funnels: Prebuilt conversion funnels connecting pages, emails and product recommendations.
Webinars: Native webinar hosting to run live sessions and capture attendees into your lists.
SMS & web push: SMS marketing and unlimited web push notifications for multichannel outreach (higher tiers).
AI content generators: AI tools for writing subject lines, email copy and landing page layouts.
Course creator & website builder: On the Creator plan, build and sell online courses (up to 500 students) and full websites.
Integrations: 150+ integrations linking ecommerce platforms, CRMs and ad tools.

Pricing Breakdown

  • Free — $0/mo: 500 contacts, 2,500 newsletters/month, 1 landing page (1,000 visits), signup forms
  • Starter — $19/mo (billed annually $15.58/mo): 1,000 contacts, unlimited sends, 1 automation workflow, 3 AI uses, up to 3 users
  • Marketer — $59/mo (billed annually $48.38/mo): 1,000 contacts, unlimited automation workflows, cart recovery, sales funnels, up to 5 users
  • Creator — $69/mo (billed annually $56.58/mo): course creator (up to 500 students), webinars, website builder, premium newsletters, up to 5 users
  • Enterprise — Custom / contact sales: SMS, mobile push, SSO, dedicated support, unlimited users

Starting Price

$19/mo

Pricing Model

freemium

Free Tier

Yes

Quick Setup Guide

  1. Sign up for the free plan or start the 14-day premium trial (no credit card required)
  2. Import your contacts or add a signup form to start collecting subscribers
  3. Verify your sending domain to protect deliverability
  4. Build your first email in the drag-and-drop editor or generate copy with the AI tools
  5. Set up an automation workflow such as a welcome sequence or cart-recovery flow
  6. Publish a landing page or signup popup to grow your list
  7. Review analytics and enable send-time optimization to improve performance

Bottom Line

GetResponse is one of the most complete marketing platforms available, folding email, automation, SMS, landing pages, funnels and webinars into a single subscription with a genuine free tier and reliable deliverability. That breadth is its strength and its weakness: any one module is competent rather than category-leading, and pricing scales with your contact count while the best features sit on higher plans. For ecommerce and SMB teams that will actually use the whole toolkit it is strong value; pure newsletter creators are better served by a more focused tool.

What Users Say

Genuine reviews from public platforms. Each linked to its source. How our reviews work →

J

Jamie H. (Owner, Entertainment)

via Capterra
Source

GetResponse is very user-friendly, especially for email marketing and automation. The pricing can increase quickly as your contact list grows.

E

Emily J. (Client Services Manager, Leisure/Travel & Tourism)

via Capterra
Source

The automation templates have saved us the hassle of configuring our seasonal email campaigns. The security settings used to manage the list are difficult to navigate, though.

R

Ryan B. (General Manager, Automotive)

via Capterra
Source

It's a basic service but for the most part it worked adequately. The customer service is terrible and if you trigger something in their system they WILL turn you off.

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